Auburndale, FL – February 11, 2025 – The World Wake Association (WWA) is excited to announce the addition of Ben Greenwood to their team. Greenwood brings a wealth of experience and passion for water sports to the organization, having been involved in the industry as a rider, coach, editor, and publisher.
“We are thrilled to have Ben join our team,” said WWA President, Shannon Starling. “His knowledge and expertise will be invaluable as we continue to grow and promote the sport of wakeboarding.”
Greenwood began his water sports career as a young rider in New England. He quickly fell in love with wakeboarding and began competing in local events. After graduating from college, he moved to Orlando and became a coach at The Wakeboard Camp. He also continued to compete at the pro level, winning the Alliance Rider of the Year in 2005.
In addition to his riding and coaching experience, Greenwood has also been involved in the media side of the water sports industry. He worked as Content Editor for WAKEBOARDING Magazine before moving to a sales role. He eventually became Publisher of both WAKEBOARDING and WATERSKI.
“I am excited to be joining the WWA team,” said Greenwood. “I have been a part of this industry for a long time, and I am passionate about helping it grow. I believe that the WWA is the perfect organization to lead the way, and I am looking forward to working with them to make a difference.”
Greenwood will be responsible for managing the WWA’s strategic partners. He will also be working to develop new partnerships and initiatives to help grow the sport of wakeboarding.Reach out to Ben for partnership opportunities: ben@thewwa.com
About The WWA: Developed for riders by riders, the World Wake Association stands as a global network of passionate representatives dedicated to the growth of wakesports. Since 1989 our mission and values remain true to the core of our community. Our position as the authority on competitive standards has been earned through consistent development; sanctioning and producing more than 15,000 worldwide events and counting. We are the only organization solely focused on the best interests of the sport, spearheading a collective movement on the journey to discover where wake takes you. The WWA owns and operates the WWA Wakeboard World Series, WWA Wake Park World Series, WWA Wakeboard National Championships, WWA Wake Park National Championships, WWA Wakeboard World Championships, WWA Wake Park World Championships, WWA Wake Park Triple Crown, WWA Pro Card and WWA Rider Experience. For more information on the World Wake Association, check out www.thewwa.com.